“Service design is the art of shaping experiences that have no form.”

I’m a Berlin-based Service Designer with a creative agency background in design operations. I conduct research, design workshops and solve problems. As a team we test ideas and add value to our end-to-end user journeys. I bring my unique energy to every moment and have a talent to ignite my audience. I also run a creative writing group and enjoy public speaking with Toastmasters.

Service Design

e-Commerce: Customer Experience Mapping

Our Product Team was receiving multiple requests for shop changes, features and initiatives from around the business. We learned that different departments around the business had formed subjective opinions of our customer’s experience. Click here

Healthcare: Heart Hub (Service Design)

Heart Hub, A Community for Women to improve heart health. Research the problem of gender inequality in heart attack diagnosis in women. Design a scaleable service that educates women on better heart health in order to reduce heart disease. Click here

FMCG: Service Design and Blueprinting

Design an end-to-end process based on research to overcome pain points and earn additional revenue. Click here

e-Commerce: What is Service Design? (Video training)

Champion Service Design and spread the design thinking mindset across the business. Click here

UX Design

Money: Piggybank (UX)

Design an app that helps to manage subscriptions and prove that my end-to-end UX methodology could produce impactful results within a 2-week sprint. Click here

Healthcare: Talk2Me (UX)

Design an app that helps parents and teenagers have conversations about tough topics. Click here


How to get more buy-in for Service Design (as an in-house designer)

The English Creative Writing Group, Frankfurt

The Gift of Gratitude

Get in touch